Very often, when a new product is on the market, the
question that comes to mind is ‘who is it for’? Indeed, we might think about
‘who can use it’ or ‘who is the firm’s target audience’? This implies that only
certain kinds of people can benefit from it. With Digital Global Pass, there is no restriction.
The firm has designed payment services that promote
financial inclusion. This means that more people than before are able to pay online. How so, previously to buy
products on the Web, you had to have a credit or debit card. This is because
some sort of banking information was needed to validate the payment.
Now, with new technologies, things have changed. In today’s
era, even those who do not have a bank account are able to authenticate
transactions if they opt for services based on the direct operator billing
system. The services offered by Digital Global Pass function via this
technology. This means that they allow everyone with a smartphone to pay
online. Shoppers just need a mobile account and device that is connected to the
Web to process micropayments. Their network service provider will validate the
settlement and add charges to their phone bill.
Everyone can use Digital Global Pass’s services
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